Where do you find your inspiration?
When I first started Pretty Please my inspiration came from the classics. I picked colors based on what I thought would appeal to the masses and colors that would stay relevant from season to season. Now that the basics are taken care of, I can have a lot more fun. I look to photography, fashion and fun manicures I spot around the city to pull inspiration, but at the end of the day I try not to focus too much on trends and just select pretty colors that I love.
Tell us how you became an entrepreneur...
After graduating from college with a degree in Fashion Design, I moved home to Maryland with plans to open a clothing boutique. I created my business plan, found real estate, and was moving forward when a bump in the road made me stop and reevaluate my plans. Taking that pause helped me to realize that I needed more experience, both personally and professionally, before I was ready to run a business. Years of experience later, I was getting ready to revisit those plans, this time in New York City, when I went looking for a unique gift for my mom. I came up with the idea to name a nail polish in her favorite color and went to buy it for her online. When I couldn’t find personalized nail polish anywhere, I saw a hole in the market and decided to create the nail polish myself. It was a process, but I ended up with the right business, at the right time.
What is your favorite color (nail polish) to wear this fall and why?
This season I have been gravitating towards Pretty Please Nail Polish in color #13 (Ink Blue). It feels sophisticated but it has an edge. It looks so pretty against both gold and silver jewelry.
Describe your own personal style.
I tend go for tailored basics (white t-shirt, fitted blazer, jeans) and then depending on where I’m going, I add in something unique to spice up my look, like patterned heels, a layered necklace, or sparkly earrings. I usually lean towards “less is more”.
Future plans for Pretty Please?
We have a few exciting changes underway. In the near future you can look out for International shipping to Australia and Canada. We have a limited edition shade, coming soon, that’s sure to have you sparkling through the holidays (hint, hint). We are also working on adding a “Bottle Boutique” to the website which will offer customers who aren’t in the mood to get creative, the option to purchase our top sellers with pre-existing names. I guess I will have that boutique after all!